Small Business Advice

How do you design a great website? Think of it like a store.

Building a great website isn’t as easy as a Wix commercial would have you believe. Figuring out how to present your service or product in an engaging way that turns curious visitors into loyal customers is, in fact, quite challenging, especially if you’re doing it yourself. Success has very little to do with the web …

How do you design a great website? Think of it like a store. Read More »

How to Use the Lean Canvas to Create Your Business Strategy

Developing your business name and tagline. Coming up with your one-minute commercial (or “elevator speech”) about your business. Brainstorming keywords for an SEO strategy. Deciding on where to spend your marketing dollars. Designing the home page of your website. Developing a social media strategy. Setting up your SMART Goals. And so much more! And if …

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The Importance of Online Reviews for your Local Business

As a small business owner do you wonder why you don’t rank better on Google searches? Or show up on the Google map? There could be a lot of reasons, but one reason might be that you don’t have many (or any) online reviews. Not only do reviews help you with your Google rankings, but they …

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