Meeting Notes from

Creating a Lead Product Offer to Grow Your Business

A lead product is an offering that allows your clients and prospects to sample your expertise before jumping 100% into your full process.

Today we discussed lead products, showed you some examples, and brainstormed ideas for creating your own. One example I shared was my own DIG (Digital Impact Guide.)

We also talked about Lead Magnets, which are free downloads (like my mini-DIG) that assist in bringing leads into your sales funnel.

Here’s the presentation:

 

No meeting on July 13th – Next Meeting on August 10th is on how to leverage LinkedIn

More details and an agenda will be posted within 2 weeks of the next meeting. You can RSVP here.

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