Unsure how to connect your goals with your digital marketing?
Very often your website is the first interaction someone has with your business, so it needs to make a great first impression. When someone lands on your website, it only takes a matter of seconds for them to decide if they will stay or move on. So the goal of your site, especially your home page, is to make a great first impression.
Can Facebook really help you grow your business? Before I went to the #shemeansbusiness event I didn’t think Facebook would be a good marketing tool for a web designer/developer, but now I can see how there’s a place for every sort of business on Facebook, and I’m excited to get started. So I am writing this article as I go along, documenting each step that I take.
It seems like everyone is on LinkedIn, but only a handful are truly active there. Is it worth your time and effort to build a LinkedIn presence? Well, it’s easier than you think, and it can be a powerful tool for building your personal brand. Here’s how.