Seattle Digital Freelancers
Meeting Notes & Resources
Seattle Digital Freelancers is a community of professional digital marketers, creators, and brand designers who love being self-employed, but are looking for peer support – to help grow their business, to give and get referrals, and to collaborate on projects.
We gather monthly and stay connected through Discord. Contact me if you’d like to join us!
Creating a Lead Product Offer to Grow Your Business
A lead product is an offering that allows your clients and prospects to sample your expertise before jumping 100% into your full process. Today we discussed lead products, showed you some examples, and brainstormed ideas for creating your own. One example I shared was my own DIG (Digital Impact Guide.) We also talked about Lead
Productizing Your Services – How to move away from charging hourly.
Get away from the Time = Money mentality and move into the Value = Money world. Today we talked about how to deliver your best work and get paid for what you’re worth by productizing your services. I worked with Heather to put this meeting together, and she created this slideshow that pretty much sums
Creating Rules to Gain Control of Your Life & Business
Supporting our theme of the year: FREEDOM – more work, in less time, for more money, Randy led a discussion about “Randy’s Rules”, or “Insert Your Name Here‘s Rules”. Because the path to freedom is with rules. Having rules is like having guardrails on a bridge – it’s the quickest and safest way to get
Branding & Marketing Your Core Service
Today we had some great new members attend and we talked about: How to frame your service as a solution to a DIRE problem. How to develop that into YOUR brand message Are you presenting your core service as a remarkable solution? Because nobody cares about what you do. They care about the problem you
Theme for 2022: FREEDOM!
Today we revisited the purpose of the group. We looked back on 2021 and talked about where we want to go in 2022. I decided to choose a theme for 2022, which is “Freedom.” What does that mean? For our purposes it means: Do more work in less time for more money. Here are the
Pricing with Confidence
Today we talked about pricing your services: how to set your prices, communicate them confidently, and get paid for the value you provide. Here are some of the highlights: Pick a niche. Define your audience. Be a big fish in a small pond. When you’re that expert in that small pond you can charge more.
