Seattle Digital Freelancers

How do you get noticed, remembered, and talked about? It starts with a great tagline, a great headline, and a great emotional hook. What’s yours? Today was a fun meeting where we looked at headlines submitted by members of the group. We had a great discussion about the difference between a headline and tagline and

LinkedIn can be great place for digital freelancers to connect with other business and to create referral opportunities. If you’re considering leveraging LinkedIn, the first thing you need to do is optimize your LinkedIn profile. Today Mary Wu, Your LinkedIn Guru guided us through creating a profile that increases your visibility and leads to more

A lead product is an offering that allows your clients and prospects to sample your expertise before jumping 100% into your full process. Today we discussed lead products, showed you some examples, and brainstormed ideas for creating your own. One example I shared was my own DIG (Digital Impact Guide.) We also talked about Lead

Get away from the Time = Money mentality and move into the Value = Money world. Today we talked about how to deliver your best work and get paid for what you’re worth by productizing your services. I worked with Heather to put this meeting together, and she created this slideshow that pretty much sums

Supporting our theme of the year: FREEDOM – more work, in less time, for more money, Randy led a discussion about “Randy’s Rules”, or “Insert Your Name Here‘s Rules”. Because the path to freedom is with rules. Having rules is like having guardrails on a bridge – it’s the quickest and safest way to get

Today we had some great new members attend and we talked about: How to frame your service as a solution to a DIRE problem. How to develop that into YOUR brand message Are you presenting your core service as a remarkable solution? Because nobody cares about what you do. They care about the problem you